Browsing All posts tagged under »BT«

BT forced to ban advert – just not the one I was moaning about.

August 25, 2010

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Full article [http://www.bbc.co.uk/news/uk-11075066] My first ever post was a moan about a current BT campaign and it seems I was on to something as they’ve just had another campaign banned – not for being bad, but for being completely misleading. On that basis, how do the banks get away with their ads?

Thinking about the future (incl my prediction #1)

August 2, 2010

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As a marketer the nearest I've gotten to science in my career is when I've hired Futurologist (they've got an ology so they must be scientists).

The worst ad campaign of the moment

July 28, 2010

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...(the ads) show Michael Owen, Shay Given, Gareth Bale and Wes Brown (yep, I had to look up the last two) with faces like they're suffering from a collective bout of serious constipation, leaving a tunnel to presumably get onto the pitch and strut their stuff.