Browsing All Posts filed under »Bad marketing«

If it looks right

June 16, 2011

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There is a saying “If it looks right, it is right”.  I don’t know who that quote is attributed to but I have a vague recollection that it is has an aeronautical source.  Fortunately it matters not where the source of the statement resides, but more the meaning of it. Keeping with the aeronautical theme […]

House Buying

June 3, 2011

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There's a reason why they refer to all the home improvement programs as "house porn" I suppose.

De-servicing

April 18, 2011

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The insidious creep of “de-servicing” service is something that torments me almost as much as the pervasive creep of insincere “faux-service” which I’ve already blogged about in my coffee shop experiences.  I know that there is no such term as “de-service”, but I quite like it and anyway it’s that kind of thing that gets you noticed […]

Better by foot

March 15, 2011

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I am going to risk the admonishment of a number of friends with this post, but these are the risks you must take if you are to write about things on the internet, so I shall venture forth regardless. Bristol has recently announced that it is the UK’s first Biking City, which is nice, but […]

Personalised marketing just isn’t

February 28, 2011

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Who’s bright idea was it to personalise marketing communications?   This strategy emerged alongside the introduction of computers as business tools in the eighties.  To begin with I imagine it was a novel experience, getting mail with your name on it, but back then it was novel to actually own a television – things have […]

Betamax

October 25, 2010

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I do remember that the TV repairman was a common site in our living room (and its paisley patterned carpet) - the smell of solder brings back memories to this day... I must drop the habit of sniffing the stuff. Which leads me to another claim to fame almost as boastful as "meeting" Tiger Woods - our TV repairman was Lorraine Kelly's dad!

Ryder Shmuck

October 5, 2010

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To get an even better idea of the scene think Braveheart or Gladiator and pumping up the soldiers ahead of battle. The head marshall, a man with a had adorned by more badges than a Boy Scout could ever dream about walked the line of Marshalls and announced, "No Marshall shall ask any players for an autograph. Anyone with that thought can get on the other side of the line as you are not a marshall." I couldn't stop myself, I interjected, "...but you can ask them for a badge for your hat!"